SEO

SEO services for a used car dealership

autopark.ua

  • Project

    Used car showroom

  • Task

    Our goal is to improve the position of the car dealership website in search engines and increase the number of website visitors.

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Services

1. Technical optimization:

A detailed technical audit of the site was conducted and semantics was collected on the main areas of the company’s work.

TK was developed and implemented to add the Ukrainian version of the site to the site, which allows to attract a new audience and increase conversion.

A meta-tag template is made, which increases the visibility of the site in search engines and attracts more organic traffic.

 

2. External optimization:

Every month we carry out work on increasing the mass of links. We use crowd marketing and link placement in new, unique articles. This helps to increase the authority of the site in search engines.

We also place PR articles on trusted sites. This helps increase traffic and strengthens brand trust.

 

3. Work with content:

Unique and useful articles are constantly added to the site. This helps to attract the target audience and increases the ranking of the site in search engines.

We also constantly add new cars to the site. This increases the number of pages on the site and expands the search keywords.

In this way, traffic for informational requests was attracted to the site.

 

Results:

After implementing this strategy, we recorded a significant improvement in the position of the site in search engines. The site became more visible to the target audience, which led to an increase in the number of visitors.

Now the car dealership site is actively growing in search engines and continues to attract new customers. We continue to work on improving performance and business development.

In parallel with SEO work, contextual advertising was launched. Work is also underway with the company’s social profile and Telegram channel. With these works, social networks and referral links have also become important sources of traffic, showing the expansion of the audience through various channels.

Overall, the number of users per site from all traffic sources increased by 103% compared to the previous period. At the same time, 101% are new users.

Organic traffic increased by 86% during the period compared to the previous period. This indicates the successful optimization of the site for search engines.

 

Conclusion:

A successful strategy of external and internal optimization of the site was applied to the project, which led to an increase in positions in search engines and an increase in organic traffic. Despite the competitive environment, regular content updates and work with third-party traffic sources helped the project succeed.

Response statistics
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