Case for SEO promotion of A Coffee company
1. Conducted tech. analysis of the site and corrected all technical errors;
2. Implemented CNC URLs;
3. Optimized meta tags for targeted queries;
4. Optimized texts were written;
5. Used link building to increase the reference mass;
6. Brand promotion in progress;
7. Separately, it is worth noting the work with filter pages.
— Initially, for filter pages, it was not possible to set a separate title, meta tags, or add optimized text. This hindered the further development of the site.
— To eliminate these problems, a TOR was developed and the ability to optimize filter pages was implemented: add meta tags separately, prescribe H1, add text to the filter page.
— Filter page optimization makes it possible not only to create a simple structure, but also to attract additional users to the online store website, i.e. will be an additional traffic growth point.